Madison, WI – United Way of Dane County kicked off its 2015 Annual Campaign at Madison Mallards Stadium, announcing its largest-ever fundraising goal of $19.3 million. This announcement marked the 22nd Annual Days of Caring, the largest annual volunteer event in Dane County and was sponsored by Oscar Mayer/Kraft.

“Days of Caring is a terrific example of how much Dane County residents care about their fellow neighbors,” said Dan Rashke, TASC CEO and chair of this year’s United Way of Dane County campaign. “With United Way, I am extremely excited for our ambitious campaign goal and the thousands of lives those resources will change in our community. United Way volunteers invest your dollars wisely so we, along with our partners, have the greatest impact possible.”

With the community’s generosity in 2015, United Way has a goal to equip more than 68,000 Dane County residents with job training, employment, housing and early childhood support to move more people on pathways out of poverty in 2016. You can learn more about the initiative here.

“Thank you to all of our volunteers, partner agencies, corporate sponsors and community leaders for their hard work this year,” said Leslie Ann Howard, United Way of Dane County’s President and CEO. Efforts continue in earnest through November so the community can act on its caring and give financial support; find more information about donating here. Our combined dedication ensures we are achieving positive, measurable results and changing lives in Dane County.