The HealthConnect program is open to any Dane County resident whose income falls between 100-150% percent of the federal poverty level.
HealthConnect is open to any Dane County resident whose income falls between 100-150% percent of the federal poverty level.

HealthConnect’s goal is to provide assistance to as many as possible of the estimated 9,500 individuals between 100-150% federal poverty level with premium assistance before sign-up deadline of March 31

HealthConnect, a United Way of Dane County health insurance premium assistance program supported by UW Health, is expanding its eligibility requirements to help more people pay their insurance premium. HealthConnect is not health insurance, but provides financial assistance for an individual’s out of pocket cost of the insurance premium for Silver Level health plans purchased through the Health Insurance Marketplace.

“It is critical that people who don’t have health insurance get it before the enrollment period ends on March 31. With all the changes underway in health insurance coverage under BadgerCare and in the Affordable Care Act, many parents in our community are choosing to forego health insurance because it feels overwhelming, there is a cost for the premium and because their children are already covered,” says Deedra Atkinson, Senior Vice President of Community Impact with United Way of Dane County. “Healthy parents are critical to keep our children healthy. We are especially concerned about the estimated 9,500 people with incomes just above the poverty level who won’t be able to pay their premium every month.

To be eligible for HealthConnect assistance, individuals must meet three basic requirements. 1) Be a resident of Dane County, 2) purchase one of the more than 55 silver level plans available among the four insurance providers in Dane County listed in the Health Insurance Marketplace, and 3) meet the income requirements listed in the chart to the left.

The HealthConnect program is open to any Dane County resident whose income falls between 100-150% percent of the federal poverty level (previous limit was 100-133% FPL). To enroll in the program, individuals should log onto the Health Insurance Marketplace by visiting or by calling (800) 318-2596 and purchasing the silver level coverage plan of their choice. Next, they should call United Way 2-1-1 or visit and submit a short application form. People who have already purchased their health insurance and meet these guidelines may also apply for assistance for their remaining 2014 premiums by submitting the HealthConnect application.

United Way 2-1-1 can also connect anyone to a number of resources and sites to help educate and assist residents in understanding the Affordable Care Act, navigating the Health Insurance Marketplace and ultimately assist with signing up for coverage. Dial 2-1-1 from any mobile or landline any time during the day or night to get connected with a resource specialist.

About Our Community’s Agenda for Change


  • Students succeed academically and graduate from high school, regardless of race.
  • Children are cared for and have fun as they become prepared for school.


  • There is a decrease in family homelessness.
  • There is a reduction in violence toward individuals and families.


  • People’s health issues are identified and treated early.
  • Seniors and people with disabilities are able to stay in their homes.

United Way engages our community, mobilizes volunteers and strengthens local nonprofits to achieve measurable results and change lives.

About United Way of Dane County

United Way of Dane County is addressing the underlying causes of community issues through our community’s Agenda for Change—seven goals focused on three priority areas of Education, Safety and Health that our community identified as most critical to changing lives and strengthening Dane County. Through strategic partnerships and collaborative work, we are achieving measurable results toward making our community better educated, safer, and healthier. United Way provides organizations and individuals the opportunity to give, advocate, and volunteer to change the human condition in Dane County. To learn more visit