ariya-blocks-2012FOR IMMEDIATE RELEASE: December 5, 2013’s Parent. Child. Home was selected from 12,000 entries as a winner a prestigious Bronze Telly Award winner

The Telly Awards has named as a Bronze winner in the 34th Annual Telly Awards for their piece titled Parent. Child. Home which was produced for the United Way of Dane County’s annual campaign. It was selected from nearly 12,000 entries from all 50 states and numerous countries. To view this video visit

“We are excited to congratulate and celebrate’s success and this incredible honor,” says Leslie Ann Howard, President & CEO, United Way of Dane County. “Storybridge’s leadership and vision on truly brought this beautiful and touching story to life. Because of their work we are able to connect with our donors, volunteers and friends in a real way and show how they are changing the lives of our littlest residents.”

Parent. Child. Home. features the story of Ma and Ariya. Ma, worried that her daughter, Ariya, wasn’t developing the skills she’d need to be successful in school, got connected with United Way’s Parent-Child Home Program. Twice a week, Ma and Ariya worked with a home visitor, Lisa, on parent/child interaction, behavior, and language development. Ariya is on her way to being ready for kindergarten and enjoys reading and interacting with other children and adults.

The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films.  Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.

For its 34th season, The Telly Awards once again joined forces with YouTube to give the public the power to view and rate videos submitted as part of the People’s Telly Awards.  In addition to recognition from the Silver Telly Council, the judging panel that selects the Telly Awards winners, the Internet community helps decide the People’s Telly Awards winners.

A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition, upholding the historical standard of excellence that Telly represents.  The Silver Council evaluated entries to recognize distinction in creative work – entries do not compete against each other – rather entries are judged against a high standard of merit.  Less than 10% of entries are chosen as Winners of the Silver Telly, our highest honor.  Approximately 25% of entries are chosen as Winners of the Bronze Telly.

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards.  “’s accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”

Our Community’s Agenda for Change


  • Students succeed academically and graduate from high school, regardless of race.
  • Children are cared for and have fun as they become prepared for school.


  • There is a decrease in family homelessness.
  • There is a reduction in violence toward individuals and families.


  • People’s health issues are identified and treated early.
  • Seniors and people with disabilities are able to stay in their homes.

 United Way engages our community mobilizes volunteers and strengthens local nonprofits to achieve measurable results and change lives.

About United Way of Dane County

United Way of Dane County is addressing the underlying causes of community issues through our community’s Agenda for Change—seven goals focused on three priority areas of Education, Safety and Health that our community identified as most critical to changing lives and strengthening Dane County. Through strategic partnerships and collaborative work, we are achieving measurable results toward making our community better educated, safer, and healthier. United Way provides organizations and individuals the opportunity to give, advocate, and volunteer to change the human condition in Dane County.